Chris Hadden – Revenue and Athlete-Prospect Generation in this Economic Climate 

Chris Haddon presented strategies for growing club swimming membership and financial stability. He shared his journey from coaching in Tampa to founding the United Swim Association in Columbus, which now serves 175 families and 220 swimmers. Haddon emphasized partnering with summer swim teams and starting non-competitive swim programs to attract athletes from other sports. He detailed the program's structure, including two sessions per year, four skill groups, and a 60-65% attendance rate. The program has grown from 26 kids in 2011 to over 1000 in 2023, generating $60,000 in revenue. Haddon also highlighted parent education series and fundraising efforts to enhance parent engagement and financial sustainability.