Ben Christoffel – Video Tape Your Athletes 

Scott Bay introduced Ben Christoffel, a master swim coach and owner of Liquid Media, to discuss video recording for swimmers. Ben emphasized the importance of video analysis for instant feedback and education, highlighting the need for proper planning and equipment. He recommended using HD cameras like GoPros and iPhones with waterproof cases, and apps like Coach's Eye for analysis. Ben suggested using cloud storage solutions like Dropbox for sharing videos and charging for services based on time and equipment costs. He also discussed the benefits of using underwater video analysis for various swimmer demographics, including triathletes and novices.