Chuck Weiglus – Keynote: The Business of Swimming 

The meeting discussed the men's 100 fly race, highlighting Michael Phelps' comeback and a new world record by Ryan Lochte. Chuck Wilgus, keynote speaker, praised the ASCA's growth, emphasizing club development, media exposure, and financial stability. USA Swimming's quadrennial budget exceeded $100 million, with a 13% increase in membership retention. The Make a Splash program reached 91,000 kids in 94 communities. Wilgus stressed the importance of club mergers, public-private partnerships, and leveraging swimming lessons as a revenue stream. He also addressed challenges like sexual misconduct and the potential loss of college swimming programs.